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Q1 2026 Premium Cash Back Campaign

Information is current as of September 1, 2025; details may be subject to change.

Important Dates

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Campaign Overview

Disclaimer

This campaign outline is provided for illustrative purposes only and is intended to offer a high-level overview of the upcoming campaign. It does not constitute a final or comprehensive representation of the campaign’s terms, conditions, or deliverables. Full and detailed terms and conditions will be made available prior to the official launch of the campaign.

Offer Details 

Turn Errands into Earnings with the Premium Cash Back Bonus Flex Rewards Offer!

Between January 1 to March 31, 2026, new Premium Cash Back cardholders will have the opportunity to make the most of their everyday spending.  Approved and activated new accounts will receive an accelerated bonus of 10% additional points over their base rate of 1% on all their transactions dollars in the first 90 days in wallet. This offer will be applicable to spend on all merchant code categories.

The 10% earn rate applies to qualified spend up to $2,400 on the credit card account (less refunds and excluding cash advances, cash-like transactions, interest charges, fees, credit or debit adjustments) during the welcome offer period of 90 days post account open and until June 29, 2026, with a maximum of 24,000 additional points / $240 cash back.  

Timing 

This offer will be available from January 1 to March 31, 2026. The welcome offer period for eligible new accounts opened in this period is 90 days from their Account Open date.

Eligibility 

This offer applies only to new primary credit card accounts, based upon the product offering selected by the cardholder’s credit union:

Eligible Cards

Base earn rate*

Incremental earn rate during campaign period

Total rewards during campaign period*

  • Cash Back World Elite Mastercard
  • Cash Back Visa Infinite

1 point /$ 1 spend

10 points /$ 1 spend

11 points /$ 1 spend

*Excluding accelerated earn for specific purchase categories

All other cards are NOT eligible for this offer, including:

Non-Eligible Cards

Personal
  • Cash Back
  • Classic
  • Centra Gold
  • Travel Rewards Gold
  • US Dollar
  • World Mastercard
  • Visa Infinite
Business
  • Low Rate Business
  • No Fee Cash Back Business
  • Visa Infinite Business
  • World Elite Business Mastercard
  • Platinum Business Mastercard
  • Visa Infinite Business

Participating Partners
  • All National Program Partners
  • Innovation Credit Union
  • First Nations Bank of Canada (FNBC)
  • Coast Capital Savings
  • Conexus Credit Union

Campaign Assets

The following marketing assets will be available in English and French the week of December 1, 2025:

  • Digital Assets: Social media banners and website banners
  • Social Media Copy: Social media captions to support digital asset collateral
  • Animated Screen Graphics: In-branch and ATM screens
  • Email components: Including email banner and copy for self-directed email campaigns
  • Letter components: Including template and copy for self-directed DM campaign
  • Microsites: 'Offer Details' section on partner microsites
  • Landing pages: URLs and instructions will be provided on CBNCS
  • Cheat Sheet: General overview of all in-market offers

If you have questions or issues accessing the CBNCS platform, please reach out to marketing@collabriafinancial.com.

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