Disclaimer: This campaign outline is provided for illustrative purposes only and is intended to offer a high-level overview of the upcoming campaign. It does not constitute a final or comprehensive representation of the campaign's terms, conditions, or deliverables. Full offer details and terms and conditions will be made available prior to campaign launch.
Offer Details
The Q3–Q4 2027 Balance Transfer Campaign gives cardholders the opportunity to move balances from other credit cards onto their Collabria credit card at a promotional rate, so that more of each payment goes toward reducing the balance rather than covering interest.
Full offer details will be confirmed and published ahead of launch, including the promotional interest rate, the length of the promotional period, the transfer fee, and minimum and maximum transfer amounts.
Campaign Period
June 1 to December 31, 2027
Eligible Products
All cards, excluding USD.
Why This Campaign Matters
Balance transfers give members a practical way to reduce the cost of carrying a balance, while giving partners an opportunity to consolidate member borrowing onto their credit union credit card. The campaign supports portfolio growth by increasing balances, encouraging card activation, and deepening the everyday payment relationship with members.
Early Planning Considerations
As you begin planning, consider:
Timing
This offer will be available from June 1 to December 31, 2027.
Eligibility
This offer applies to all cards, excluding USD. The full eligible card list and qualifying criteria will be confirmed prior to launch.
Participating Partners
The following marketing assets will be available in English and French the week of May 4, 2027:
If you have questions or issues accessing the CBNCS platform, please reach out to marketing@collabriafinancial.com.